May 09, 2025  
*REVISED* 2024-2025 Academic Catalog 
    
*REVISED* 2024-2025 Academic Catalog
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BUSN 415 - Professional Selling


Credit(s): 3
This course will help students prepare for an early career in professional selling by teaching skills such as prospecting, video email creation, resolution of customer concerns, and delivery of product demonstrations. Content will include social selling, Customer Relationship Management, selling analytics, and value-based selling.

Course Level: UG



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