Sep 28, 2022  
2021-2022 Academic Catalog 
    
2021-2022 Academic Catalog [ARCHIVED CATALOG]

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MBA 540 - Management And Marketing


Credit(s): 6
This course examines the functions of management, with emphasis on the dynamics of human behavior within organizations, from individual, group, and organizational lenses as well as their effect on organization performance and development. The course also focuses on the application of marketing principles, concepts, and theory in the resolution of contemporary, strategic marketing management problems and opportunities.

Course Level: Graduate



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